The theory used is a theory about quality assurance. Techniques of data analysis in this study is the analysis of the interactive model, includes four components, namely data collection, data reduction, data display and conclusions or verification. Collecting data in this research is done through observation, documentation and indepth interview. This type of research is qualitative research, retrieval of data sources using the technique of 'purposive sampling' by the number of informants as many as 30 people including structural universities officials, students, and stakeholders. The purpose of this study was to determine how the universities accreditation policy impact on the competitiveness of private universities in Kebumen. However, several other private universities have not been applied so that the accreditation policies competitiveness indicators include the number of students, academic faculty qualifications, facilities and infrastructure, and cooperation with external parties can not be optimally carried out by universities that have not implemented the policy of accreditation. Some private universities are implementing quality policy efforts and make improvements. Accreditation policy will encourage the efforts of private universities in improving the quality and competitiveness. While the other three universities namely AMIK PGRI Kebumen, STTM Kebumen, and Dharma Patria Polytechnic Kebumen, accreditation policy does not apply. Of the five existing private universities, only two private universities that have implemented policies such accreditation STIE Putra Bangsa and STIKES Muhammadiyah Gombong. Accreditation policies established by the government was not fully implemented by the private universities in Kebumen.

Akreditasi perguruan tinggi